AI & Data Activation for Competitive Advantage
Enhance customer engagement, make better decisions, and unlock AI potential – with scalable data activation.
Our AI, Data, and Analytics solutions are designed to translate your enterprise data into tangible outcomes: improved process efficiency, measurable revenue growth, and a distinct competitive edge. Whether you aim to automate reporting, deliver hyper-personalized customer experiences, or accurately predict market trends, our mission is to turn your data into tangible business value.
AI and Data potential is high, but often remains untapped
Most organisations are drowning in data but starving for insights. But without proper activation, campaigns fall flat, forecasts remain vague, and AI initiatives stall at the pilot stage. The pressure to act in real time, deliver hyper-personalisation, and comply with data privacy regulations is higher than ever. What’s missing is a structured path from idea to productive use across the entire customer journey.
From data to value with KPS AI & Data Activation
KPS delivers end-to-end AI, Data, and Analytics solutions tailored to your industry and goals. From rapid AI pilots to enterprise-grade data platforms, we help you connect the dots—integrating data from all sources, automating analytics, and deploying AI models for everything from product recommendations to dynamic pricing. Our modular approach ensures fast results, scalability, and compliance, all backed by award-winning expertise and proven technology partnerships. Our structured approach ensures we:
- Identify and prioritize high-value use cases to maximize your ROI
- Validate technical feasibility and deliver quick wins
- Provide best practices for custom AI & Data Cases (e.g. Model, Evaluation, Training or Data Warehouse Architectures)
- Scale your organization with dedicated AI/ML engineers and data experts
Artificial Intelligence and the solutions based on it offer a multitude of new opportunities for companies to become more efficient and economical and to stay one step ahead of the competition.
Unlimited potential for use cases in your company
Unlock the full potential of your data with customized AI and data activation solutions. From AI-powered search and AI Marketing Data Booster to agent-based AI and modern data warehouse architectures – we provide end-to-end support, including:
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Multimodal generative AI for product descriptions and category management – leveraging cutting-edge models like IMAGEN and VEO
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Predictive and dynamic pricing
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AI-driven demand forecasting
AI Powered Search, Product Discovery & Recommendations
Turn your shop into a personal advisor. With AI-powered search and recommendations, customers find what they love faster and discover what inspires them.
- 1:1 Personalized Search Results: Increase conversion rates with an algorithm based on over 100 user signals and product data to deliver highly relevant results.
- Individual Product Recommendations: Train your own AI models to display tailored recommendations to each customer, increasing average order value.
- Generative AI for Content: Automatically create compelling and SEO-optimized product descriptions and category texts using state-of-the-art AI models.
AI Marketing Data Booster
- Increase your campaign effectiveness: Build on a deep, AI-powered understanding of your customers. We help you activate your customer data across all channels.
- Create precise customer segments: Use AI-based segmentation for highly targeted and personal communication that truly resonates.
- Personalize omnichannel campaigns: Seamlessly activate your data across all touchpoints for a consistent and compelling customer experience.
- Integrate with your existing systems: We seamlessly connect your data initiatives to your existing landscape, whether it’s SAP CX, Salesforce (Link to partner page), or Google Vertex AI.
Agentic AI for your Business Automation
- RAG: Retrieval Augmented Generation (RAG) databases combined with state-of-the-art LLM can save hours of time
- Advanced reasoning and deep research features: They can find you information you never heard of before
- Integration: Integrate tools and pre-defined Model Context Protocol (MCP) server
Modern Data Warehouse / Lakehouse
Build the foundation for real-time, data-driven decisions. We modernize your data landscape and get it ready for the future.
- Modernize SAP BW and legacy systems: Consolidate your data in a cloud-native architecture to break down silos and enable a 360° view.
- Combine structured and unstructured data: Analyze all relevant information, from sales figures to customer reviews, to get the full picture
- Real-time reporting for Marketing & Sales: Provide your business departments with fast, interactive dashboards to make agile and informed decisions.
Customer Case Studies
Discover some real-world use cases from our recent customer projects:
Koelnmesse
Koelnmesse Optimises Marketing with Integrated Data Platform
REHAU Windows Solutions
REHAU Window Solutions implements AI Demand Forecasting
Globus
AI Product Recommendations for Globus with Vertex AI & SAP CAR
Toolport
How Toolport uses AI to enhance Product Recommendation with Vertex AI
Globus
Globus streamlines IT support with AI-powered enterprise search
Galeria
Galeria’s e-commerce success with AI-driven personalisation
Jungheinrich
Jungheinrich accelerates SEO content creation with AI-driven automation
Galeria
Galeria: Optimising Data with BigQuery & PowerBI
“Connecting the dots” – from an individual solution with a punctual effect to an efficient, lean overall system.
Three stages to structured AI & Data Activation
BASIC
AI & Data Discovery Workshop – Define & Understand
- Targeted interviews & use case backlog definition: To ensure we identify and prioritize your most valuable business opportunities from the start.
- AI workshop across up to 3 departments: To create a common understanding and foster acceptance throughout your organization.
- Technical validation & fixed-price offer: You get a clear feasibility assessment and full cost certainty for the next steps.
ADVANCED
Proof of Concept – Test & Learn
- Implementation of one proof of value: We demonstrate the value of the initiative with a real use case and deliver measurable initial results.
- Setup of the data & tech foundation: You receive a solid and scalable technical foundation for all future AI applications.
- Structured knowledge transfer & planning for rollout: We empower your team and create a clear roadmap for a successful company-wide rollout.
PREMIUM
Productive Implementation – Run & Scale
- Scaling with the KPS AI/ML engineering team: Benefit from dedicated experts to run your AI solution securely, stably, and with high performance.
- Fast time-to-value implementation: Using our proven accelerators, we rapidly deploy your use cases, allowing you to realize ROI sooner.
- Expansion into sales and marketing processes: We deeply embed the AI solution into your business processes to continuously increase its value.
Why KPS is your ideal partner
We combine 20+ years of expertise with deep AI and data know-how – and help you turn potential into productivity.
- End-to-end AI & Data Activation aligned to real use cases
- A holistic partner for your entire journey: from strategy and technology selection to successful implementation.Fast delivery using proven accelerators
- Trusted partner network incl. SAP, Google Cloud & more
Get in touch
Our AI & Data Activation technology partners
Your KPS experts
Our AI and data architecture experts bring hands-on experience from over 100 projects – ready to guide your journey.
Paul Anderie
Head of AI & Data Activation
Expert in Artificial Intelligence
Dirk Brambring
Principal
Tech & Data Strategy
Thomas Zielke
Senior Manager
Digital Analytics
Let’s talk – we’re ready when you are!
Any questions? Feel free to contact us!
Your contact Paul Anderie will be happy to answer any questions you may have at ai@kps.com.
Paul Anderie
Head of AI & Data Activation
Expert in Artificial Intelligence
FAQ Content Management
What is AI & Data Activation exactly?
It’s about turning existing data into action – using AI to improve marketing, sales, and customer experience processes.
Why choose KPS?
We combine strategy, tech, and execution – with a clear focus on business outcomes and time-to-value.
