SAP CX AI Toolkit
Optimising Customer Experience with AI
Unlock the full potential of your SAP Customer Experience platform with the SAP CX AI Toolkit.
KPS helps you integrate powerful AI features across Commerce, Marketing, Sales and Service. Automate processes, enhance your customer experience, and improve efficiency – in a compliant, integrated and SAP-aligned way.
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Plenty of data, little impact equals untapped potential
We help you master the challenge!
Product, customer, and service data are often abundant – yet remain siloed across systems. The result: fragmented landscapes, lack of transparency along the customer journey, and inefficient workflows.
At the same time, the pressure to act in real time and deliver personalised, omnichannel experiences is growing. Without an integrated, AI-driven approach, these challenges are hard to overcome.
The answer: SAP CX AI Toolkit – intelligent, secure, integrated
The SAP CX AI Toolkit empowers your business to meet these challenges and expand your existing SAP CX suite with modern AI capabilities:
1. Automation
Automate content creation, data analysis, and communication
2. Integration
Connect SAP Commerce, Sales and Service Cloud with external data sources
3. Better control
Maintain full control over your company data – no training data shared with third-party systems
4. Modular AI Tools
Use modular tools for diverse use cases, from chat responses to image generation
As a certified SAP partner with proven expertise in the areas of customer experience and AI-driven process optimisation, KPS supports you in planning, integration, and expansion – tailored to your processes from commerce to marketing, sales and service.
Where AI delivers real value in daily CX operations
The SAP CX AI Toolkit brings AI directly into the day-to-day processes of your Commerce, Marketing, Sales, and Service teams. The most important application areas at a glance:
Commerce
Smart product recommendations: Real-time analysis of customer behaviour to serve relevant product suggestions for higher conversion and basket size.
Personalised search: Dynamically tailored search results based on preferences, behaviour, and previous interactions.
Dynamic pricing: Adaptive pricing models based on demand, inventory, competition and user patterns.
Marketing
AI-generated content: Automatically generated texts, headlines and product descriptions – brand-compliant and scalable.
Hyper-personalised messaging: Real-time audience segmentation and targeted messaging for all channels.
Smart text summaries & rewriting: Summarising and adapting existing content efficiently for use in email, SEO and social.
Sales
Next Best Action: Identification of customer behaviour patterns and proactively suggests suitable actions.
Email & proposal templates: Auto-generated text based on CRM history, tone, and customer data.
Lead prioritisation: Data-driven scoring to focus on high-potential leads.
Service
AI-powered response suggestions: For chat, email, or social based on historical tickets.
Service request summarisation: Shorter processing time and improved first-time resolution.
Image recognition & generation: For analysing visual inputs (e.g., screenshots) or illustrating answers.
AI in action: What really matters to our customers
What happens when artificial intelligence is not just discussed, but used in a targeted manner? Our projects show how companies create concrete added value with smart AI solutions.
Checkout the case studies
KPS packages for the SAP CX AI Toolkit at a glance
KPS offers three tailored packages based on project size, budget, and specific needs. Individual consulting services are also available.
BASIC
AI CX Quick Start
For companies starting with a PoC.
Your benefit: Rapid results, minimal risk
- Initial AI Readiness Assessment
- Setup of SAP CX AI Toolkit (sandbox)
- Connection to one data source (e.g. SAP Sales Cloud)
- PoC for one use case incl. standard data model
- Short key user training (2h)
- Optional: expand to additional use cases
ADVANCED
AI CX Boost
For companies ready to go live with their first AI solution.
Your benefit: Operational AI functionality easing real CX workloads
- Extended AI use case discovery with business units
- Setup of the CX AI Toolkit
- Integration of multiple SAP CX modules (e.g. Sales, Service, Commerce Cloud)
- Development and go-live of 2 custom AI use cases
- User enablement & training
- Go-live support & up to 2 weeks hypercare
- Optional: Success metric evaluation (e.g. conversion rate)
PREMIUM
AI CX Excellence
For companies looking to scale AI across CX.
Your benefit: End-to-end CX transformation with scalable, intelligent processes
- CX-AI strategy workshop
- Holistic AI roadmap tailored to CX
- Full SAP CX AI Toolkit implementation
- Custom development based on needs
- Custom model training on company data
- Integration with third-party systems (e.g. CRM, analytics)
- Train-the-trainer sessions for business & IT
Contact person
Lost in the AI jungle? Then book a free AI workshop with KPS now!
Our team combines AI expertise with a deep understanding of CX. We help you to identify the right use cases and utilise AI in a targeted manner for measurable marketing and business impact.
Isabella Wolf
Principal, KPS AG
Expert in Marketing
Julian Drees
Partner, KPS AG
Expert in Sales
Charlotte Greiß
Principal, KPS AG
Expert in Commerce
Paul Anderie
Head of AI & Data Activation
Expert in Artificial Intelligence
AI-based optimisation of the customer experience with the SAP CX AI Toolkit
What is the SAP CX AI Toolkit?
A suite of AI-powered tools built to enhance processes and CX in SAP Customer Experience modules. It integrates AI directly into Commerce, Marketing, Sales, and Service.
Are company data used to train models?
No. Your data remains fully secure. The toolkit does not store or share training data with external systems.
Do I need to implement the full toolkit at once?
No. Start with specific modules and scale as needed.
Does it support non-SAP data sources?
Yes. External systems like Microsoft 365 or third-party tools can be integrated.
How fast can I get started?
Depending on project scope, first use cases can go live within weeks.
Get more efficiency for your customer experience – with the SAP CX AI Toolkit powered by KPS!
Dr. Lucas Calmbach
Managing Director
Head of Engagement Solutions
