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    Active Filter: Artificial Intelligence
    Fashion industry: The supply chain in times of pandemic
    How can we be prepared for surprises?
    In recent months, the textile industry in particular has had to cope with earthquake-like fluctuations in demand. During the Corona Lockdown, branches and clothing stores were or are closed from one day to the next. The entire seasonal business was tilted. Parts of the demand volume were shifted to the online channel, albeit with a different focus: The business suits were left behind and the comfortable home sweaters and jogging suits were the order of the day.
    By Tobias Götz on Jul 16, 2020 - estimated 5 min.
    AI marketing
    Is content personalization too complicated?
    Marketing campaigns can quickly grow complex, requiring time and significant financial investment. In the worst case, they can result in dissatisfied customers who consider the lavishly produced newsletters nothing more than spam. How can it be ensured that customers receive only content that appeals to them personally and adds value? With the aid of AI, content can be disseminated more efficiently.
    By Lucas Calmbach on Apr 16, 2020 - estimated 3 min.
    Alexa, play Genesis - A Trick Of The Tail!
    The advantages of an intelligent dialog interface
    As recent studies show, text entry speeds using AI-supported speech recognition are now three times faster than the keyboard. Even more impressive is that the error rate is lower than with typed input. Whilst a speech-based human-machine interface may seem strange to some, it has already become second nature for the next generation of users. This is why this type of user interface will quickly become more important, especially in modern companies that know how to take advantage of the opportunities offered by digitalization.
    By Bernd Burkert on Mar 20, 2020 - estimated 3 min.