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How we helped Brakes In ITS MISSION to Feed the Nation

23. September 2020 I 10:00 a.m. (BST)

The COVID-19 pandemic has affected organisations from many sectors including retail, travel, and hospitality, but it has also presented opportunities as brands change their business model to meet this unprecedented challenge.

We’ve helped our client, Brakes, the UK’s leading food service wholesaler, do exactly that. With the sudden closure of pubs and restaurants, Brakes was able to step in alongside fellow wholesaler Bidfood, to support the Government in providing food and other essentials to the clinically vulnerable, who were required to ‘shield’ themselves for at least 12 weeks. 

The KPS / Brakes teams worked around the clock to plan, create, test and deliver the implementation of Brakes’ D2C channel on the SAP Commerce Cloud platform.

Find out more about our great success story, in how we’ve helped Brakes in its mission to feed the nation. You won't be disappointed. Register now!


The webinar will be presented by Brakes, SAP and KPS.

Speaker KPS:

Barnaby Moffat

Commercial Director | KPS UK (The new name for Envoy) | LinkedIn

Co-founder and Commercial Director of successful UK e-commerce and digital transformation consultancy; KPS UK.

A specialist in building relationships with companies looking to leap forward years in their digital maturity, with over 20 years'​ industry experience in helping organisations to successfully bring to life their digital ambitions.

Speaker Brakes:

Justin Mills

Digital Product Lead | Brakes Foodservice, a Sysco company | LinkedIn

With deep experience and understanding of what is required to deliver customer facing digital solutions to the foodservice industry, customer web and EDI requirements, Justin most recently implemented SAP Commerce Cloud into the complex Brakes system and logistics environment. 


Speaker SAP:

Chris Hauca

Head of Enterprise Commerce | SAP Customer Experience | LinkedIn

Prior to joining SAP, Chris was Managing Director and partner in the Commerce practice at Accenture. During his four‐year tenure, he built a commerce practice in Europe and managed the global relationship with SAP Hybris (now SAP Customer Experience).



Alex Protasiuk, Business Relations Manager at Brakes, commented: 

“As a business, we knew we had to respond quickly – which we knew would be challenging, but we have innovative and resilient colleagues at Brakes, so we were able to launch a really great service, in record time. What also made it possible was the support of a trusted partner, and one we felt could deliver exceptional results at pace. The support we received from KPS was nothing short of exceptional, with fast turnaround, and best practice at every stage of the implementation. As a result, we were able to launch the B2C site in just a week.”

Historically, Brakes has been supported by a series of digital transformation projects delivered by KPS; working together to launch a new e-commerce platform for restaurants, hospitals, care homes and schools in 2019. KPS was the obvious partner of choice for the D2C site. As one of the world’s top six SAP partners for customer experience, with extensive expertise in implementing SAP solutions, KPS also had an in-depth understanding of Brakes’ business and its tech stack. Brakes recognised the value that KPS could add in achieving this transformation in a limited timeframe.

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