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Instant Transformation Blog

Experts share their insights

Instant Insights

Covering all aspects of Digital Transformation

In the KPS blog, experts write about the Digital Transformation - here, background knowledge and facts are conveyed and, above all, you find inspiration for your own entrepreneurial transformation. Each article shows a new perspective - the blog series deal with the new big topics of the future.

 

The authors of the Instant Insights in the KPS blog are experts on their topic and are happy to answer any questions you as a reader may have! Feel free to get in touch.

Composable Customer Experience
How to Future-proof Your E-Commerce Tech Stack
By Tim Hillmann on Aug 29, 2023 / Reading time: 5 min.
KPS’s CTO, Tim Hillman, discusses how retailers can adopt a more composable approach to their tech stack to meet customer expectations, beat the competition and enjoy compounding returns over time.
How companies benefit from innovative approaches
By KPS on Aug 29, 2023 / Reading time: 8 Min.
One of the most exciting developments is the concept of Composable Customer Experience. This approach allows companies to flexibly and individually design their business model and IT landscapes with a holistic view of customer interaction.
Level up your Loyalty-Program
By Mirjam Markert on Jun 20, 2023 / Reading time: 5 Min.
Contests, badges and tier levels – companies are using gamification elements to incentivise customers to interact with their brand and motivate purchases and spending.
One loyalty programme for all customers? Generation Z thinks differently.
By Mirjam Markert on Sep 23, 2022 / Reading time: 4 min.
In order to bind different buyer groups to the brand, more is needed than a generic customer loyalty programme. How can different customer groups, especially new customer groups, be addressed and what role does social media play in this context?
Digital marketplaces are the new eCommerce battleground
By Branwell Moffat on Aug 1, 2022 / Reading time: 4 min.
Like many terms within eCommerce, there isn’t an official definition of a digital marketplace, but you can easily view it as an eCommerce website that allows multiple third-party merchants to sell their products or services through it.
How to keep customers satisfied?
By Julian Drees on Jun 22, 2022 / Reading time: 4 Min.
Implement effective customer loyalty programmes.
Building long-term customer loyalty is an important and strategic goal in the retail industry. Can this goal be achieved with the help of well thought-out programmes?

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