Modern content management is a cornerstone for all companies that need to build or maintain close relationships with their customers.
Thus, KPS is working in its own CMS Center of Excellence to support companies on their journey towards the digital transformation of their customer relationships through innovative content strategies and suitable software solutions. For organizations, agility, scalability and user-friendliness are just as much a focus as the ability to react agilely to changing the market or changes in customer needs. Brightspot's CMS system optimally supports all of these requirements.
“Brightspot and KPS are focused on helping customers rethink how to generate value by moving towards technology that allows them to scale more quickly and affordably than with legacy enterprise systems,” said Kiran Kairab, Senior Vice President, Partner Strategy and Innovation, Brightspot. “This fully collaborative partnership will enable faster, more streamlined digital transformation for global customers, providing them with the right technology that will grow as they grow.”
KPS customers benefit from the following advantages:
Modular content: The modular design of the Brightspot platform allows companies to easily provide content across different devices and screen sizes - always adapted to the features of the individual device. This includes the possibility to offer personalised content to different audiences.
Scalability and speed: Brightspot's CMS works headless and thus fits ideally with the vision of the MACH Alliance, which KPS recently joined. This allows companies to provide their content quickly and flexibly. The system is scalableand covers the requirements of all company sizes.
Flexibility across countries and locations: A flexible framework enables companies to manage multiple websites from a single interface and publish content individually across the board or only on individual websites or microsites. This improves visibility and reduces cumbersome administrative effort.
"KPS and Brightspot's digital transformation and content specialists are focused on building lifelong partnerships and solving problems for clients," said Matthias Nollenberger, Senior Vice President at KPS. "We help companies around the world find and implement the technology that best meets their requirements and supports their growth goals, allowing them to stay flexible and agile."