Whitepaper Loyalty

Whitepaper: Loyalty

Creating a personalised loyalty programme

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More than just a loyalty card: Six steps to a successful loyalty programme

Loyalty programmes involve much more for retailers than simply handing out loyalty cards to their customers. They involve building a consistently positive emotional connection between customers and the brand.

 

Customers have a wider choice of retailers than ever before. But how exactly can you retain these customers? Once customers have bonded with a brand, they stay and are of high value to companies. Through positive experiences with companies, customers continue to trust them and can even become brand ambassadors by making recommendations.

Woman looks satisfied on her mobil phone | customer loyalty

Read our whitepaper to find out:

  • What the ROI of loyalty means,
  • Why comprehensive customer data is needed,
  • What six steps are necessary for a successful loyalty programme,
  • What a loyalty use case might look like, and
  • What makes KPS an experienced partner

More Insights

Everything that is important and becomes important.

One platform for all generations

Customer Loyalty

One platform for all generations: This is what the loyalty programmes of the future will look like.

Millennials are one of the largest demographics for retailers around the world, with a huge customer base, unlike their Generation X predecessors Generation Z expects brands to be transparent and authentic. Loyalty has redefined this generation. Therefore the way they shop is different from other generations.

Learn more
Women standing in a room and smiling

Inspire customers

Customer Experience & Marketing

With personalised customer journeys that are consistent across all touchpoints and the seamless integration of customer experience and business processes, successful companies create effective customer experiences, build stronger customer loyalty and ensure operational excellence. KPS is your partner if you want to effectively harness the power of this highly efficient customer centricity.

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Personalisation: The customer at the centre of the action

Personalisation

Tailored customer interactions

Find out how we use data and analytics to help you personalise the experience.

 

Download our personalisation report that identifies key opportunities and tackles the challenges when implementing a successful personalisation strategy, we cover the top three personalisation challenges brands face in 2022.

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