With Instant Personalisation with KPS to excellent Customer Experience

Excellent CX with Personalisation

Holistic and individual

Start your Instant Personalisation Readiness Check

Ebook "How future-proof is your personalisation?"

News

Stay up-to-date! - Instant Personalisation by KPS

Man reads KPS and Lünendonk whitepaper "Hyperpersonalisation" on his tablet.

Lünendonk Whitepaper

Hyperpersonalisation in commerce

Lünendonk® Whitepaper 2022

The end of third-party cookies is imminent. At the same time, data plays a decisive role and paves the way for a high customer experience and hyperpersonalisation. In cooperation with our KPS experts, Lünendonk has analysed the topic of hyperpersonalisation in commerce in more detail and compiled the most important findings for you.
KPS at the OMR Masterclass 2022 with Harrods

OMR Masterclass 2022

OMR Masterclass 2022! We were there with our customer Harrods

Incentivising the rich - How Harrods inspires its luxury customers and turns them into advocates

At the OMR Festival 2022 in Hamburg, we held a masterclass on "Incentivising the rich - How Harrods inspires its luxury customers and turns them into advocates.". Learn more about Instant Personalisation with KPS and watch the recording of our masterclass.
Hey, experts, can someone tie up the loose ends of personalisation in a meaningful way?

Vision

"Networked thinking becomes business success: Instant Personalisation with KPS."

Everyone knows it: excellent customer experience is crucial for success. Nevertheless, many companies do not offer a consistent customer experience. They act selectively instead of networked - and fall behind the competition. Only holistic personalisation becomes a fast-acting success booster. That's why we call it Instant Personalisation. No matter where your company currently stands: KPS quickly brings your CX to a market leader level, with comprehensive expertise in all areas of CRO/UX, loyalty, ME automation, CME and customer data profile.

A man looks at a neon sign with the words "Personalisation"

Contact

Get in Touch now!

We know the power of loyal customers.

This is how we set new standards in customer experience. With a holistic view, we recognise your growth potential and walk the path with you to a holistic personalisation strategy that will retain your customers in the long term. No matter where your business currently stands, KPS will quickly bring your CX to a market-leading level, with comprehensive expertise in all areas: CRO/UX, loyalty, ME automation, CME and customer data profiling.

Success factors

Unlocking valuable business potential. At all levels.

Handshake of two hands

Customer Lifetime Value (CLV)

Simply increase the loyalty of your customers to generate further purchases from them.
A shopping cart

Average Order Value (AOV)

To increase the relevance of the offer to your customers.
Two arrows that symbolize repitition

Conversion Rate (CR)

Create a more engaging customer experience so that your customer experience is convincing. You'll see the results in increased sales.
A megaphone

Net Promotor Score (NPS)

Only satisfied customers will buy from you again. Therefore, increase your customer satisfaction.
Handshake of two hands

Customer Lifetime Value (CLV)

Simply increase the loyalty of your customers to generate further purchases from them.
A shopping cart

Average Order Value (AOV)

To increase the relevance of the offer to your customers.
Two arrows that symbolize repitition

Conversion Rate (CR)

Create a more engaging customer experience so that your customer experience is convincing. You'll see the results in increased sales.
A megaphone

Net Promotor Score (NPS)

Only satisfied customers will buy from you again. Therefore, increase your customer satisfaction.

Our offering

Don't lose any time. With proven solutions from KPS.

KPS Personalisation Roadmap

Personalisation Roadmap

If you want to move forward, you should know where that is. Use a KPS Instant Personalisation Roadmap designed especially for you as a guide to your goal. With this roadmap, the path to a sustainable personalisation solution is particularly effective. For your individual roadmap, the KPS experts analyse the maturity of your current personalisation and create a viable transformation path for you in just a few weeks, including an outline of all necessary measures and resources. 
Linking data from the WWW to the end user

KPS Instant Platform

Companies that still hardly use personalisation have a great opportunity: they can now comprehensively get up to speed - without detours, without implementation losses. With the KPS Instant Platform, KPS provides you with a comprehensive, ready-to-use complete solution, including hardware, software and processes. After just a short time, your company will benefit from a revenue-generating personalisation solution at market-leading level.
Graphical representation of a tactical concept

Instant Personalisation Tactics

You have already established personalisation in your company and want to close any gaps that have arisen as quickly as possible? You will find the immediately available, tried and tested building blocks at KPS. Instant Personalisation Tactics are turnkey, best-practice-based end-to-end processes that we customise and integrate for you.
Individual puzzle pieces that, when put together, represent personalisation

Instant Personalisation Enablement

Personalised CX is already well established in your company, but now you want to expand it even more efficiently and with greater sales impact? Instant Personalisation Enablement provides you with the building blocks and processes for consistent customer experiences across all marketing channels. Active change management includes the development and integration of the necessary tools as well as their application by our experts in your company.
Customer Loyalty

loyalty

Focus on a sustainable loyalty strategy

The world of e-commerce is becoming more competitive by the day, and the pressure is greater than ever to stand out from the crowd and stay in the consumers' minds. Retailers should focus on a viable loyalty strategy that includes social media engagement.

Success stories

The strategies are confidential, the successes are tangible

Well-known brands such as Globus department stores' or the international luxury brand Harrods, the renowned traditional London department stores', achieve a clear lead in customer relationship management over their competitors with our personalisation concept.

Elkjøp Case

Hugo Boss

Globus

Bjørn Dalen, Director IT Systems and Operations @Elkjøp about SAP Commerce

Elkjøp

Electronics retailer successfully defends itself against competitors

KPS and Elkjøp lay the foundation for Next Generation Retail - a complete B2X platform for all countries within the Elkjøp Group. The online customer experience was implemented as a headless single page application. A truly sophisticated customer journey for all touchpoints, the latest technology and an unprecedented look and feel not found elsewhere in Europe.
Hugo Boss branch from the outside

Hugo Boss

Hugo Boss

Hugo Boss has been a loyal customer of KPS for more than ten years. The first major joint project involved the complete reorientation of IT towards integrated processes and systems in merchandise management for wholesale and retail. Various project initiatives followed. Currently, KPS provides support in various areas, including the introduction of SAP Hybris Marketing (now: SAP Marketing Cloud ) for campaign management and the personalisation of customer offers.
Siegrun Löffelholz from Globus talks about the successful loyalty programme My Globus

Globus SB Warenhaus

Successful loyalty programme My Globus

Sigrun Löffelholz, Head of Marketing at Globus SB Warenhaus, implemented important milestones in the further development of the "My Globus" customer loyalty programme together with KPS. With SAP Marketing, campaign management was geared to specific target groups and customers receive coupons and offers tailored to them, regionally adapted newsletters as well as local actions and promotions. Hundreds of thousands of recipients are addressed weekly.

Personalisation Readiness Check

What is the status of your personalisation?

It all starts with a critical analysis of your company's current personalisation status. What technology do you already have in place? What is limiting your performance? What can you build on? 

 

Our Personalisation Readiness Check provides you with the answers. In just 3 minutes you will get a transparent picture of your current situation in the area of personalisation. You will also find out how and how quickly your customer experience will become so powerful that your business will profit from it economically.

Download Ebook now

Quickly reach market leader level with KPS Instant Personalisation.

Personalisation is a megatrend of the digital age. Sociologist Andreas Reckwitz speaks of the "society of singularities", meaning a culture of uniqueness in which individuality is increasingly lived out, demanded, supported, offered and rewarded.

Read our ebook to find out how you can use the trend of personalisation and strengthen your company's competitive position by addressing your customers individually. The ebook is available for download free of charge.

Customer Case

The personalisation fairytale is coming true for Elkjøp.

Omni-channel sales and cross-media communication, customer centricity and a personalised customer approach: The combination of the four strategic principles into a successful business model is not wishful thinking at Elkjøp, but is becoming reality.

We want to offer our customers a true omnichannel experience. In doing so, we don't want to favour one channel over another, but we want to cater to our customers' needs and make sure we support them in everything they want to do.
Julia Paulsen Director of E-Commerce Nordics at ELKJØP
KPS Expert Talk | Elkjøp: With holistic personalisation to the top

A personalisation fairy tale

Elkjøp: With holistic personalisation to the top.

Modular Instant Personalisation from KPS can strengthen your company's market position in the long term. The optimisation of the omnichannel user experience at Elkjøp provides impressive proof. Even against powerful competitors like Amazon, Scandinavia's largest electronics retailer was able to leverage the advantages of its omnichannel strategy with the help of KPS, thanks to a consistent, end-to-end personalised user experience. 

Contact

Get in touch to find out more about our personalisation solutions.

More Insights

Everything that is important and becomes important.

The Cookieless World is coming!

Instant Insight

The end of third-party cookies

There are promising alternatives, but they require some creativity. Learn more about Cookieless Tracking!

Learn more
Women standing in a room and smiling

Inspire customers

Customer Experience & Marketing

Better and more economical customer journeys through 360-degree customer insights and data-driven campaigns.

Learn more
Personalisation: The customer at the centre of the action

Personalisation

Tailored customer interactions

Find out how we use data and analytics to help you personalise the experience.

Learn more

Privacy settings

We use cookies on our website. Some of them are essential, while others help us to improve this website and your experience. With your consent, we use cookies to analyse the usage of our website.

We also use cookies for marketing to help us measure the success of our marketing efforts. In the settings you will find detailed information about the individual cookies, and you can refuse the use of cookies.

You can change or revoke your selection at any time on any KPS.com page in the footer under Privacy Settings.

Essential Cookies

Essential cookies enable basic functions and are necessary for the proper functioning of the website.

  • Cookie Banner
    Cookie Name: kps-privacy-settings
    Value: PrivacyLevel_0#a
    Storage duration: 4 weeks
    Description: Cookie is required to save cookie settings. This is a purely technical cookie.

HubSpot:

  • Cookie Name: __hs_opt_out
    Storage duration: 6 months
    Description: Cookie is used by the opt-in privacy policy to ask the visitor to accept cookies again. This cookie is set when you give visitors the choice to disable cookies. It contains the string "Yes" or "No".
  • Cookie Name: __hs_do_not_tracking
    Storage duration: 6 months
    Description:: This cookie can be set so that the tracking code does not send any information to HubSpot. It contains the character string "Yes".
  • Cookie Name: __hs_initial_opt_in
    Storage duration: 7 days
    Description: This cookie is used to prevent banners from being displayed every time visitors visit your website in strict mode. It contains the string "Yes" or "No".
  • Cookie Name: __hs_cookie_cat_pref
    Storage duration: 6 months
    Description: This cookie is used to record the categories a visitor consented to. It contains data on the consented categories.
  • Cookie Name: __hs_gpc_banner_dismiss
    Storage duration: 180 days
    Description: This cookie is used when the Global Privacy Control banner is dismissed. It contains the string "yes" or "no"
  • Cookie Name: __hs_notify_banner_dismiss
    Storage duration: 180 days
    Description: This cookie is used when the website uses a Notify consent banner type. It contains a boolean value of True.
  • Cookie Name: hs_ab_test
    Speicherdauer: End of session
    Description: This cookie is used to consistently serve visitors the same version of an A/B test page they’ve seen before. It contains the id of the A/B test page and the id of the variation that was chosen for the visitor.
  • Cookie Name: <id>_key
    Storage duration: 14 days
    Description: When visiting a password-protected page, this cookie is set so future visits to the page from the same browser do not require login again. The cookie name is unique for each password-protected page. It contains an encrypted version of the password so future visits to the page will not require the password again.
  • Cookie Name: hs-messages-is-open
    Storage duration: 30 minutes
    Description: This cookie is used to determine and save whether the chat widget is open for future visits. It is set in your visitor's browser when they start a new chat, and resets to re-close the widget after 30 minutes of inactivity. If your visitor manually closes the chat widget, it will prevent the widget from re-opening on subsequent page loads in that browser session for 30 minutes. It contains a boolean value of True if present.
  • Cookie Name: hs-messages-hide-welcome-message
    Storage duration: 1 day
    Description: This cookie is used to prevent the chat widget welcome message from appearing again for one day after it is dismissed. It contains a boolean value of True or False.
  • Cookie Name: __hsmem
    Storage duration: 7 days
    Description: This cookie is set when visitors log in to a HubSpot-hosted site. It contains encrypted data that identifies the membership user when they are currently logged in.
  • Cookie Name: hs-membershem-csrf
    Storage duration: End of session
    Description: This cookie is used to ensure that content membership logins cannot be forged. It contains a random string of letters and numbers used to verify that a membership login is authentic.
  • Cookie Name: __cfruid
    Storage duration: End of session
    Description: This cookie is set by HubSpot's CDN provider based on their rate limit policies. It expires at the end of the session. Learn more about Cloudflare cookies.
  • Cookie Name: ___cfuvid
    Storage duration: End of session
    Description: This cookie is set by HubSpot's CDN provider based on their rate limit policies. It expires at the end of the session. Learn more about Cloudflare cookies.
Functional cookies

Functional cookies are used by third parties or publishers to display personalised advertisements. They do this by tracking visitors across websites.

External media

Content from video platforms and social media platforms is blocked by default. If cookies from external media are accepted, access to this content no longer requires manual consent.

Changing privacy settings

Imprint

Data protection statement